IP cameras

The IP camera is a standalone system connecting directly to an Ethernet or Fast Ethernet network. Differed from the conventional PC camera, Network IP camera is an all-in-one system with built-in CPU and web-based solutions providing a low cost solution that can transmit high quality video images for monitoring. The IP cameras can be managed remotely, accessed and controlled from any PC/Notebook over the Intranet to IP camera.

PTZ cameras

PTZ stands for Pan, Tilt, Zoom and is used for elevated surveillance buildings and government enclosures. PTZ security camera with CCTV and network type. Being able to adjust view is its most important benefit to security installations. Some of PTZ cameras can be manually manipulated with help of joystick and keyboard and some of them have self-tracking technology, built in brain of camera. You can relish various benefits by using PTZ cameras.

  • Various Arm inputs-PTZ cameras generally have alarm inputs. Devices like door contacts, motion detectors, and glass break devices can be placed in the crucial areas and connected to the camera. When any activity occurs in the hot spot, camera can be programmed to keep other activities on hold and focus on the potential problems.

  • Autonomous tracking and patrol- these cameras can be set to watch areas specified so that movements of any suspicious vehicle or person can be tracked easily with use of video analytic devices.

  • Low light capability- During the dark hours also, PTZ camera can work wonders. These cameras are equipped with the day and night features that switch to the super sensitive modes to gather details in lowest of lights too. These cameras usually accept the infrared illuminations and some offer IT onboard too.

  • Non-obstructive- Many PTZs cameras available these days are smaller as compared to dome styled ones. The cameras that are little larger are installed in such a manner that one small potion of profile is visible.

  • Weatherproof- latest PTZ cameras are developed in a way that they can easily withstand years of exposure to various elements. infect many people are mounting these cameras in hard to servicing locations like on the sides of sky scrapers.

  • Vandal resistant- PTZ camera is generally mounted on a level higher to the ground for good view and this offers some protection to the camera. And most of these cameras are built with the tough metal housings are positioned in poly-carbonate domes which are shatterproof to the vandals and offer clear pictures.

  • Powerful optical zoom- Even small PTZ cameras with least zoom ratios are better than the conventional fixed cameras. Common type of low zoom ratio for these cameras is around 10x optical and many of them are available with 36x zoom lenses. It is normal for these cameras to offer digital zoom features, offering better magnification to the user.

Security cameras

WH Security camera, products offers network camera (IP camera), CCTV camera, video server, video surveillance software, accessories, PTZ, speed dome, Varifocal, night vision, fixed, day/night, and outdoor camera, for the most video surveillance situations. For more about CCTV camera, and network camera introductions, feature, specifications, and related links, checks the camera product.

網路行銷

全球最大網路搜索引擎─Google公司(Google Inc.)表示,已收購幫企業網路行銷商品的社交媒體新創公司野火互動(Wildfire InteractiveInc.)。

因收購價格未對外公開,要求匿名的兩名消息人士表示,Google將支付約2.5億美元外加績效獎金來買下總部位在加州紅木城的野火。Google發言人希爾金(Rob Shilkin)拒絕評論。

Salesforce.com Inc.等企業也不斷收購具社交媒體行銷專長的新創公司,欲拿到較大份廣告預算來接觸以網路互動的消費者。Google為了社交媒體Google+付出許多努力,去年推出的Google+就是直接衝著全球最大社交網站臉書來的。

Google昨天在部落格貼了1則關於野火的文章,文中表示:「這是個讓企業品牌管理網頁、應用程式、推文、影片、贊助商、廣告、促銷活動等的平台,在1個地方處理所有事情。有較佳、較新鮮的內容和更多有意義的互動是我們的最終目標。」(譯者:中央社陳昱婷)

關鍵字行銷

先前台灣Google已經針對YouTube相關內容應用做了不少介紹,而此次則是針對一般用戶、中小企業端等各類合作對象,乃至於對應大型企業的網路影音廣告行銷應用作說明,至於說明重心則是擺放在2010年底所推出的TrueView影片廣告工具等。

提供更低門檻的廣告模式

就過去影音廣告內容的行銷,其實多半還是聚焦於電視平台,不過基於廣告時段競爭、投資價格多半高昂,而以目前如YouTube持續成長發展的網路影音平台來看,許多廠商多半會同時或轉向選擇以網路平台投入影音廣告內容,或者是配合影音內容作組合行銷,例如先前包含羅志祥、楊丞琳等藝人藉由YouTube頻道進行MV宣傳或現場Live直播等,而中視或TVBS也均分別與YouTube合作影音內容頻道,藉此行銷旗下電視內容,並且配合廣告機制拆分曝光利潤。

而相較於電視廣告行銷所需花費成本與實際獲得成效,網路影音平台顯得更容易投資,同時可以獲得更精準的行銷效果,對於一些中小企業或個體戶而言也更容易以小額成本進行內容曝光,甚至可藉由此獲取廣告內容拆份利潤,針對品牌行銷也更為容易且多元,例如海尼根在之前便曾經與YouTube合作互動式影音廣告,包含全家便利商店、台灣三星與Zespri奇異果等都先後在YouTube建立各自的品牌頻道,藉此行銷旗下產品及品牌內容。

 

 

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